Motorola “Bear”

Motorola “Bear” – A promotional video shot with six camera phones simultaneously. This five webisode branded campaign was created by Motorola for the purpose of showing how cellphones have become a part of our lives through the re-telling of actual stories of real people. It has been featured in several international film festivals. Produced by Don Faller, doublewide media, Director/Director of Photography: Edward Lachman – Academy Award nominee. Here is an additional video interviewing Edward Lachman on the creative inspiration behind this campaign.

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